![](https://blog.gdeltproject.org/wp-content/uploads/2019-forbes-do-we-even-care-what-our-data-says-anymore-1064x410.png)
If our data mattered, we would be spending the time to understand it and adjusting our methodologies and research agendas to match its strengths and limitations. In a world in which we seem increasingly uninterested in what our data actually says, is there any hope left for the future of “big data?”